1 Portfolio, 2 Formats: The Future of ETFs

The asset management industry is close to a major event. According to Morningstar, more than 70 firms have filed for regulatory approval to offer ETF and mutual fund share classes of the same actively managed portfolio. While approval is likely before year end, VettaFi believes many asset managers will take a prudent approach in product development.

To help advisors and investors understand what this all means, we talked to Alexander Morris, CEO of F/M Investments, and Aisha Hunt, a principal at Kelley Hunt. F/M Investments is an innovative provider of ETFs and is one of the first firms that filed for regulatory approval. We believe Morris and team have been at the forefront of educating regulators on this topic. Meanwhile, Hunt has provided clients and the broader asset management industry with legal advice and perspective for years.

What’s Going on With Fund Share Classes

Why all the hype over ETF and mutual fund shares classes?

This development will give investors greater freedom of choice and empower them to better control their investment outcomes. Most investors today have only one option available to them ­­­— mutual fund or ETF ­­­— dictated by the investing platform they’re using. This limitation can prevent investors from making the best choice for their individual needs.

Since many investment strategies are offered only in one format, investors may be unable to access strategies that they believe will deliver the performance they seek. Once an issuer can offer both ETF and mutual fund classes, investors will have a broader array of investment options and can choose the format they believe suits them best.

Why does this matter for advisors and investors?

It’s a game-changer for investor choice. Clients will soon access the same strategy in the wrapper that fits their account type, tax profile, or platform — without sacrificing performance or product consistency. Investors will also be able to convert ­­­— likely tax free ­­­— existing mutual fund assets into an ETF.