Bloomberg’s Balchunas: The Marriage of Crypto & ETFs

Jérémy Le Bescont, editorial manager at CoinShares, recently sat down with Eric Balchunas, senior ETF analyst at Bloomberg to discuss the intersection of crypto and ETFs. Balchunas shed light on the impact of ETFs in the crypto ecosystem, the pivotal role of bitcoin, and what investors might expect in the coming months.

“Part 1 was real retail — a lot of people working the kinks out figuring things out, a lot of fraudsters. Part 2 seems to be more the financialization of Bitcoin and bringing it into the major leagues. And I think the ETF jumpstarted all of that."

Bitcoin ETFs & the “Moon-Landing Moment” for Crypto

The SEC approval of spot bitcoin ETFs in January 2024 proved a watershed moment for bitcoin, and the crypto ecosystem at large. It was a moment long in the making, marked by setbacks and the struggles of a nascent industry. Blockchain and the networks built on the blockchain technology — like bitcoin — have been under a state of continuous development and evolution since 2008. As with any nascent technology, there have been a number of challenges. In particular, bad actors sought to exploit the technology, investors, or the fledgling industry.

The spectacular collapse of FTX less than three years ago cast a long shadow over the crypto investment world. However, institutional investors like BlackRock saw the potential in bitcoin, with its supply scarcity and the unique opportunities it provides. They also understood the benefits that the ETF wrapper could provide for a growing swathe of interested investors. By gaining exposure to bitcoin via an ETF, investors wouldn’t have to jump through all the crypto hoops. These include the need for a crypto wallet, custodianship, and navigating crypto exchanges.

“Right when BlackRock ETF filing hit, it was June 2023. I think it was less than two years since FTX fallout, and that had kind of a really bad PR in the air,” Balchunas explained. “This was a moon-landing moment, in my opinion. If it had been any other issuer, I just don’t think it would have meant as much.”